» Why should I buy your product or service?
» What should I know before buying your product?
» How do I test the quality of your services compared to others?
» How do I measure my agency success when I use your program?
» What kinds of results can we expect?

Why should I buy your product or service?

Northfield Commercial Insurance Leads has a unique heritage that understands your business. The CEO of
Northfield has been licensed in Property and Casualty Insurance, and Life and Health Insurance since 1980.
We know how agents think regarding lead programs and can provide additional follow up techniques that have
been field-tested over 25 years.

Northfield knows what industries work for lead generation and which industries waste valuable time and
resources. You will benefit from our 25 years of experience.

Northfield hires only qualified tele-prospectors. We know how to hire and train. Our tele-prospectors are
seasoned professionals who take their job very seriously. We understand that every lead must be followed-up
with a second call to verify that the correct decision maker was contacted.

100% GUARANTEE! We offer an ironclad risk free guarantee that 100% of the leads will agree to review
their insurance coverage!

Our 25 years of unique experience, appointment guarantees, fee structure, and testimonials from current
agents makes us an unbeatable combination of talents and resources.

Northfield lead generation service is a proven way to create positive sales momentum throughout the
agency as we continue to fill the inventory of leads with qualified decision makers designed just for your agency.
When the phone is ringing with appointments and leads, your agency is fully engaged. If an agent isn't selling, and
quoting he's not really in business.

What should I know before buying your product?

We do ask the agents to follow up the next day with the leads that we provide. In fact the decision maker is
expecting you call the next day. The appointments that we set are attempted on prospects that renew the
liability insurance in 30, 60 or 90 days.

Our 25 years experience in qualifying insurance leads creates an affinity with an agent that is unique in the
category of insurance lead generation. Typical problems experienced by insurance agents simply will not
happen with Northfield leads.

How do I test the quality of your services compared to others?

Try 50 leads as an introduction to Northfield. Just fill out our Lead Order Form to get started.

Remember we have no list fees; set-up fees...just iron clad guarantees, free appointments and a wealth of
experience. If you order 50 leads we guarantee at least 40 will agree to review a quote from you...
we will throw in appointments at no fee when they can be set...generally between 20 to 30% of your leads.
You can't lose.

Customer Service is our top priority. We create satisfied clients and our testimonials prove it. You will never hear
from one of our leads — "I never spoke to anybody"...or "I never agreed to talk to an agent."

How do I measure my agency success when I use your program?

We have structured our fee and guarantees (100% must agree to quote) so that an agent can easily model
future results. For example:

100 Leads x 100% (agree to quote) = 100 Quoted Policies
30 % Close Ratio = 30 Policies Written
30 New Clients x Total Premium = Total Commission

Please remember the sale cycle with qualified leads is 18/24 months...there are still 25 or more policies to quote
next year.

Also, we have cross-selling opportunities...personal lines... life insurance.etc. You will continue to increase the
margin profit and return on investment when working with Northfield Leads.

What kinds of results can we expect?

We have testimonials from agents on our website, and have dozens more available upon request. You can also
see sample lead forms from Nortfield on our website.